Three Surprising Ways the Apple Card Is Changing the Credit Card Market by Bob Legters, Chief Data Officer of Banking and Payments for FIS

Bob Legters
Chief Data Officer of Banking and Payments
Posted on June 19, 2019
customer choosing credit card

The Apple Card announced in late March is about to come to market and like many Apple products, it has generated a strong response long before consumers have had a chance to use it.

The card may seem similar to other “affinity” credit cards, which are typically backed by a major issuer and leverage a strong, consumer-facing brand, but Apple’s foray into credit cards has already impacted consumers, banks and credit card issuers.

Click here to read the full article about how Apple Card is changing the credit card market. 

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Bob Legters
Chief Data Officer of Banking and Payments

For the past two decades, Bob has focused on products and services support for clients. He has spent 17 of those years in a leadership role with groups ranging from 5 to 200 employees. Bob’s unique experience allows him to efficiently operate at a level that exceeds the normal executive role of understanding and recognizing client and consumer needs in the payments space.